More opinion in Fortune : To fight tomorrows pandemic, we need to think like the military today Prescription drug costs are spiraling, but price controls are the wrong solution The Fed may have fundamentally altered the nature of risk in the stock market Why the U.S

More opinion in Fortune : To fight tomorrows pandemic, we need to think like the military today Prescription drug costs are spiraling, but price controls are the wrong solution The Fed may have fundamentally altered the nature of risk in the stock market Why the U.S

More opinion Fortune: To fight against tomorrows pandemic, we need to think like the costs of military prescription drugs today are spiral, but the price control of the wrong solution The Fed may fundamentally changed the nature of risk in the stock market Why the third United States, leaders must communicate with authenticity and empathy. Why do I feel this way? Because Im the opportunity to lead a company where we’ve seen before. At this difficult time, America needs to remember that we have overcome major setbacks on several occasions in the past. Second, companies should plan for the long term, but maintain flexibility. Although we could not predict the coronavirus and its rapid spread around the world late last year, we knew we were deep in a bull market and should be prepared for a possible correction. Transparent communication in a crisis is critical, and employers have a key responsibility to relay relevant information to their employees quickly and thoroughly. It is not always easy and requires patience and practice, but those that long-term plan are not only able to withstand the challenges and market turbulence, they can also look for opportunities in this period. Early on as CEO, I went to Japan and has established relationships with leaders in the life insurance industry there. John Schlifske is chairman, CEO and Northwestern Mutual and a member of the board of the company. At my company, we have made a commitment to talk with our workforce ofteneven if updates are smallso we keep the conversation. In our 160 years, Northwestern Mutual has overcome the recession, the Great Depression, natural disasters, wars, and even a pandemic fluand each time, society, the economy and the markets rebound. There is no one-size-fits-all approach to overcoming these challenges that weigh heavily on businesses and people’s lives day to day, but there are lessons to be learned for a longer view long term. First of all, the means of financial strengthwhich executive-and-founder-Barry-Coates-said-funds-that-his-platform-classed-as-mindful-outperformed-in-all-risk-categories-in-the-first-quarter-of-this-year’>money in reserve, cash, and a strong capital positiontakes foresight and preparation, and is necessary to overcome the economic storms. We at Northwestern Mutual knew the challenges ahead of the crisis of market 200809 could be managed, mainly because we have long-term financial strength very seriously throughout this period. emerging (Northwestern Mutual offers financial planning services to businesses, and therefore could benefit from this advice.) For organizations and individuals who have the means, now is a great time to take long-term investment opportunities on markets. Although markets are volatile, and there are many unknowns, I have deep confidence in the long-term resilience of our country and economy. If business leaders are focused on what is under our control and lead with confidence, very far from it even stronger than before. Employees and consumers will remember how companies acted and communicated in a long crisis following its course. Before 2008, I saw many other companies focus on the speed with which they could develop, rather than the importance of a strong balance sheet. When I was appointed CEO in 2010, the country was still in the early stages of the release of the financial crisis of 2008. I learned from them the importance of carefully managing expenses and maintaining financial soundness in a low interest rate environment. Today, companies are major changes to maintain business operations while protecting their workers, customers and the community the spread of coronavirus. should take advantage of buying opportunities in a down market long-term investors, knowing that the economy and the markets will rebound. In more than three decades at Northwestern Mutual, I’ve seen five major markets downturnsand resilience following. Im looking at three major lessons from this period as we navigate the Covid-19 crisis. We also regularly stress test various catastrophic events could affect our crises businessincluding in a low interest rate environmentwhich gave us the confidence to face the current situation from a position of strength. Therefore, we built our reserve capital to ensure financial stability. The safety and welfare of employees, customers and the community comes first, and leaders need to look at how they can provide resources and support during difficult times. In an instant gratification society, many companies are tempted to make decisions based on short-term opportunities for gains


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